Disruptive

Vuelo Controlado

Preventive Healthcare in massive events.

The Vuelo Controlado program for health promotion and risk prevention in cultural events, especially in those events related to electronic music, arises from the communal effort of various specialists from Argentina and other countries in the field of problematic and non-problematic consumption of substances, which attentive to current and future problems, aim to reduce harm.

health prevention campaign posters with icon illustrations

Strategy

In this case, Vuelo Controlado needed a high-impact identity system, with the ability to amplify its message and bring awareness about the issue to it's target audience of young people and adolescents.

Brand

With that strategic goal in mind, we looked to create a powerful, striking and highly versatile visual code for both print and digital formats. Various graphic pieces were developed to cover the communication needs of the prevention device, editable templates for social media, merchandising, posters, flyers, and signage designs.


brand identity for social media
different brand identity applications for events

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